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Welcome to the AC Business Media Marketing Connection, where we share media tools, ideas, best practices and tips to help you reach your marketing goals.

March 12, 2018

Safety? ... Energy Efficiency ... Product Quality? ... 
Employee Retention? ... Entrepreneurship? ... Innovation?

Tell it (then sell it) through the power of Sponsored Content!

Sponsored content is everywhere, from social media to blogs, videos and advertorials. Why...

March 12, 2018

Instagram is becoming an increasingly popular channel for businesses to build their brand. Are you currently marketing through Instagram, and if you so, are you doing it effectively?

Building a solid brand identity through Instagram can help increase awareness and thereb...

March 12, 2018

Named one of the hottest startups by Forbes, Expensify creates (as they call it) “expense reports that don’t suck”. The app is one of the top mobile tools for expense report management, receipt tracking and business travel. With Expensify, you can:
 

  • Link your credit...

January 3, 2018

Haven’t set your business goals for 2018 yet? It’s not too late. Here are 5 goal-setting tips from David Peck, Goodstone Group Executive Coach, who advises you to keep your goals real, simple and achievable.

  1. Bottom-up and top-down. No one employee has all the answers...

January 3, 2018

If you’re flying Delta and using its Fly Delta app, you no longer need to remember to check in 24 hours before your flight if you're traveling in the United States, Puerto Rico or the U.S. Virgin Islands. Delta will automatically send your boarding pass 24 hours in adva...

January 3, 2018

For an app that keeps your bills and money together in one place and makes managing your finances easier than ever, check out MINT. Through MINT, you can
 

  • Create budgets

  • See bills due and available funds simultaneously

  • Read alerts and schedule payments on...

November 27, 2017

It comes as no surprise – Americans are stressed out to the max!  In today’s competitive world we are forced every day to be super heroes. At work, at home, at school, with peers, partners, parents and kids…every which way we turn, the pressures of life can be maddening...

November 27, 2017

Award-winning Stop, Breathe & Think is a personalized meditation and mindfulness experience! The app helps you find peace anywhere. It allows you to check in with your emotions, and recommends short guided meditations, yoga and acupressure videos, tuned to how you feel....

September 18, 2017

Looking for a fresh source of marketing ideas, strategy and trends, but tired of sound-bite articles that lack substance? Try DMNews.com, the leading provider of digital and data-driven marketing analysis, research and content.  DMN goes deep with articles around topics...

September 18, 2017

Ever had your email hacked? It’s not pretty. Here are six steps recommended by Christopher Elliott, in a Special for USA TODAY.

  1. If the Wi-Fi unit doesn’t ask for a password, don’t use it. It may be run by bad guys posing as a genuine network.

  2. Update your operati...

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