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Welcome to the AC Business Media Marketing Connection, where we share media tools, ideas, best practices and tips to help you reach your marketing goals.

February 23, 2017

Editors say they don’t have favorites … but they do. And here are five tips to become one of them.

  1. Look at the publication’s editorial calendar for topics you might address. Remember, many editors also create newsletter and website content, so send material for those...

February 23, 2017

Slack

Slack's instant messaging platform will make your workday more productive. Organize your team’s conversations into separate private or public channels or send a direct message to team members. Easily drag, drop and share images, PDFs and other files.

According to...

February 16, 2017

 You’re supposed to be the company’s social media guru – but you don’t have time to create daily content. Don’t fret – there are many content creators online to pull content from or to help you compile and organize content for future use. Here are just a few options – a...

February 16, 2017

While a snazzy, eye-catching booth grabs the attention of attendees, if you don’t have the right staff manning your booth or give the attendees a positive experience, your trade show efforts will be compromised. You’ve spent a lot of money to get to this point – make su...

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