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Welcome to the AC Business Media Marketing Connection, where we share media tools, ideas, best practices and tips to help you reach your marketing goals.

March 21, 2017

You probably get hundreds of emails each week. What makes YOU stop and open? Here are several best practices to increase the open rate of emails you send to a broad audience. 
 

Sender: Ideally, this is a person’s name … but ONLY if recipients will recognize that name an...

March 21, 2017

“You don’t have a Facebook page?”
 

“You have a business but you don’t Tweet?”
 

“Everyone has an Instagram account – how can you not?”

“How do you expect to grow your business without social media?”
 

You probably heard similar comments in the past. So you signed up for Fa...

March 21, 2017

As marketers, we are perpetually busy, so allocating time for career development is often at the bottom of our list of priorities.
 

However, improving your skillset can be as simple as dedicating 15 minutes a day to reading a book! Here are a few great options to learn...

March 21, 2017

Squeeze

The ultimate money manager, Squeeze is a finance app that provides the tools intended to help you save money:
 

  • Bill Comparison Engine – Scans your recurring bill transactions and offers real-time insight into finding better deals.
     

  • Track Spending – See...

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