Join our team

Marketing Assistant

 

AC Business Media, a leader in driving brand awareness and preference through partnerships with its clients, is seeking a Marketing Assistant.

 

AC Business Media offers competitive salaries, health, dental, vision, life, long-term and short-term disability insurance, as well as generous paid time off. 

 

Purpose

Contribute to AC Business Media’s revenue goals by coordinating and delivering lead generation events utilizing event management software.  

 

Job Results/Outcomes 

ACBM’s sold and educational webinars, seminars and online events are professionally facilitated to meet client expectations. 

  • Prepare and create a custom marketing plan for each event through successful collaboration with Partner Success teams

  • Communicate with client and internal teams to define topic and deliverables including due dates, materials, project scope, etc.

  • Supporting the Lead Generation Coordinator, ensure lead/registration goals are met and adjust the campaign as necessary to meet the goal 

  • Ensure each webinar, seminar or online event is conducted in an effective and engaging manner

  • Provide post-webinar reporting and review directly with the client when requested

 

Ensure a successful bi-annual week-long summit.   

  • Schedule and run monthly check-ins with internal team  

  • Working with the Marketing team, prepare and create a custom marketing plan for each summit 

  • Build and maintain the registration pages as sponsorships are fulfilled 

  • Conduct platform training/prep sessions directly with clients

  • Ensure each webinar, seminar or online event is conducted in an effective and engaging manner

  • Compile and provide post-summit reporting to clients based on sponsorship level 

  • Working with Marketing create and send a post-event survey to sponsors 

  • Run post-event meeting for internal team to reflect on event and make adjustments as necessary for future summits 

 

Minimum Knowledge, Skills, and Abilities:

  • Bachelor’s Degree preferred (not required) in marketing, communication, or related field.

  • Previous webinar experience preferred (not required).

  • Excellent interpersonal skills

  • Excellent problem-solving skills

  • Passionate, articulate, positive, and highly motivated to win

  • Demonstrated computer and software skills required, proficiency with Microsoft Office

  • Demonstrated track record of consistently meeting and/or exceeding goals

  • Demonstrated ability to build and maintain strong professional relationships

  • Excellent critical thinking/analytical skills and ability

  • Excellent written and verbal communication skills; ability to adjust communication style appropriately to meet the needs of the audience

  • Ability to analyze data, draw appropriate conclusions and recommend solutions

  • Ability to succeed in a transformative business through self-motivation

  • Ability to be client-focused and quality-driven

  • Ability to exhibit integrity in work product and in interactions with clients, ACBM personnel and other stakeholders

  • Ability to hold oneself accountable for actions, successes, and failures

  • Ability to be flexible in the work environment and willing and able to adapt to changing organizational needs

  • Ability to operate in an open, honest, and forthright manner to build and maintain relationships with a diverse population

  • Ability to manage multiple projects through successful completion within set timelines

  • Ability to effectively work both independently and cooperatively as part of a team

  • Ability to be flexible in the work environment and willingness and ability to adapt to changing organizational needs