Join our team
Marketing Coordinator
AC Business Media
Fort Atkinson, WI
Description:
The Marketing Coordinator will share responsibility with the marketing team in implementing marketing programs for our brands. He/she will collaborate on a daily basis with the marketing team, as well as with publishers, editors, and sales representatives.
Responsibilities include, but are not limited to:
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Collaborate with the marketing team to come up with marketing campaigns and strategies
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Assist in developing content and campaigns to fulfill digital lead generation programs
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Coordinate event planning including award programs which involves booking the venue, promoting nominations and ticket sales, logistics and operational duties
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Fulfillment of sponsorships, such as roundtables, surveys, etc.
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Coordinate readership and advertiser surveys as needed
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Update and proof marketing and sales materials that meet brand standards and marketing objectives
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Assist the marketing team’s efforts to grow social audience interactions
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Collaborate with the design team to ensure all creative is proofed and trafficked through the appropriate approval channels promptly to meet deadlines
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Understand analytics and how they can be implemented in marketing projects to track campaigns and make recommendations for improvement
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Support all other efforts of the marketing team on an as needed basis
Education/Experience:
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Bachelor’s degree
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Experience or educational background in marketing
Qualifications/Required Skills:
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Ability to communicate effectively, both verbally and in writing
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Effective project management skills to keep projects on track, while working efficiently
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Understanding of technology and programs including Google Analytics, Excel, Outlook, and Word and how to apply them in marketing projects
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A drive and passion for excellence – of work output, collaboration, communication and overall business results
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Efficient multi-tasking abilities, excellent follow through, detail oriented and ability to see the big picture
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“Can do” attitude
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Problem-analysis and problem-solving skills
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Must be able to work under pressure and meet tight timelines
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Be self-motivated, confident, energetic and creative
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Ability to work independently as well as part of the team
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Ability to travel as needed to fulfill onsite event coordination